The multi-faceted value of wealth cannot be measured in a single form as its exchange is not always monetary. As new ideas, along with unique approaches toward accomplishing familiar challenges, and cultural communication increase, so does human progression, intelligence, and wholesome diversity. Creativity is what sparks these wealthy assets while creating a prosperous economic future.
Creativity has such a powerful essence that it can build or destroy civilizations. The Hungarian Nobel scientist Albert Szent‐Gyorgyi once remarked that "discovery consists of looking at the same thing as everyone else and thinking something different." If thoughtfully delivered with positive intention, creativity is a foundational catalyst for human progression and social innovation.
We reside in an industrial-focused economy, where it is foundationally built upon institutions, systems, and processes. Everything of value must be able to be measured quantifiably and qualitatively. An economy where its value can be measured has always been the safer route to take to keep us afloat. However, in recent years, that secure net has been poked and tarnished with many holes. As the economy struggled with unemployment and was deprived of the usually secured opportunities, today's entrepreneurial youth has redefined the employment industry and refreshed the economy through the power of creativity.
The Creative Economy.
The Creative Economy is the rise of the creative industries where intellectual capital has the potential to generate income, jobs, and exports while at the same time promoting social inclusion, cultural diversity, and human development. An economy where creative industries like art, music, dance, publishing, media, and activism are the new foundational driving force for structural transformation.
Many would argue that such creative innovation is also at the root of the medical and engineering industries. However, larger institutions that do not represent a creative industry are essentially leveraging individual employees' talent as they repackage and capitalize on their intellectual property. In a Creative Economy, each individual has the power to capitalize on their own intellectual property as they share their commodities with others building a better society.
These youth pioneers are soaring as innovative entrepreneurs, building products and services that progress human evolution and societal inclusion.
Here’s how the Creative Economy will secure a prosperous future for ourselves and generations to come.
Promote social inclusion.
People from all social classes can participate and contribute to the creative industries. Therefore, pieces of culture worldwide are introduced to one another on a non-hierarchal level, offering their intellectual property to the overall economic economy.
Cultivate cultural diversity.
Creativity and curiosity are one as more knowledge about unfamiliar cultures enter the Creative Economy. Fear and hate always lie at the root of prejudice and stereotypes. As the stories are told directly from the native storyteller's mouth, they get to express their point-of-view in the way it should be portrayed and recognized. As these stories' beauty is told in whatever form of their authors choosing, a more cultivated culture is born. A fine line of understood communication and understanding is introduced to help tear down the walls of fear against unfamiliar cultures.
Enhance human development and profitable job opportunities.
As social inclusion is elevated and cultural diversity becomes more cultivated, human development's evolution grows into a species with a different mindset. Creativity is a birthright characteristic that, when expressed, the growth of vision and opportunity will follow. As today's youth pioneers of entrepreneurs create products that tackle social issues, disabilities, and environmental crises, profitable jobs are created. We see this in our Gen X, Millennials, and Gen Z pioneers, who used their creativity to disrupt the market and the way we previously ran our lives. Mark Zuckerberg, part of the Millennials, changed how we socialize and market our products digitally, despite geographical limitations.
Amid our current deteriorating job market, the Creative Economy will create a more sustainable job market. It will create a need where internal purpose will be fulfilled and a better work/life balance building a healthier society and a wealthy future.